Tuesday, 30 July 2013

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  • Sales Rank: #5524391 in Books
  • Published on: 1705
  • Binding: Hardcover

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Monday, 29 July 2013

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Theories of Mass Communication, by Melvin L. DeFleur, S.Ball- Rokeach

This bestselling text locates specific issues in classical sociological and psychological theories and links them to mass communication, identifying various ways in which both individuals and society itself depend on information provided by mass communication.

  • Sales Rank: #9159394 in Books
  • Brand: Brand: Prentice Hall Press
  • Published on: 1978-05-30
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 304 pages
Features
  • Used Book in Good Condition

Most helpful customer reviews

2 of 2 people found the following review helpful.
Overview of Mass Communication Theories
By Dr. W. G. Covington, Jr.
Logically enough the authors begin with a chronological sequence of events in the study of mass communication. They talk about the theories, assumptions, and personalities who shaped the field in its infancy. Various media forms are given attention in subsequent chapters.
A seque is made to viewing media holistically from a systems perspective. From here we're taken to a discussion of media effects. This section of the book starts with the assumptions of the magic bullet theory in the early days of media research. It is explained how these assumptions and early theoretical works proved inadequate to explain the complexities of the actual workings of media upon audiences.
In the final section of the book media in contemporary society is addressed. This book accomplishes its goal of providing a history of media research and bringing readers up to date on current theoretical thought.

6 of 6 people found the following review helpful.
Excellent Mass Comm Theories
By A Customer
This book was excellent at explaining in detail some excellent well known and lesser known mass comm theories. Not only does the book give excellent theories but also gives numerous examples of how these theories apply to daily life and the many facets of communication as a whole. Well worth the price and the time. Especially helpful if working on a thesis.

2 of 2 people found the following review helpful.
A book that is strong in both history and theory
By Edward J. Lordan
DeFleur does an excellent job of first providing the historical background for each theory, then moving on to provide both detail and context for the most significant theories in mass media development.

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Monday, 15 July 2013

[P153.Ebook] Ebook Download [(Budgeting: A Comparative Theory of Budgetary Processes )] [Author: Aaron Wildavsky] [Jul-1986], by Aaron Wildavsky

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[(Budgeting: A Comparative Theory of Budgetary Processes )] [Author: Aaron Wildavsky] [Jul-1986], by Aaron Wildavsky

  • Published on: 1986-07-31
  • Binding: Paperback

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Friday, 12 July 2013

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Project Management: A Systems Approach to Planning, Scheduling, and Controlling, by Harold Kerzner

The "bible" of project management, updated to address emerging issues

Project Management is the bestselling text for students and professionals, presenting a streamlined approach to project management functions in full alignment with PMI®'s latest Project Management Body of Knowledge (PMBOK®). This new 12th edition has been updated to reflect the latest changes found in the PMBOK® Guide—Sixth Edition, and features new coverage of emerging topics including global stakeholder management, causes of failure, agile project management, project governance failure, customer approval milestones, classifying project metrics, and more. Supplementary materials are available for students, working professionals, and instructors. Widely considered the "bible" of project management, this book provides complete, practical guidance on all aspects of project management. 

This book provides detailed explanation of the tools and methods used during all stages of a project, reflecting the concepts and standards outlined in the PMBOK® Guide.

  • Understand organizational structures and project management functions
  • Learn how to control costs, manage risk, and analyze trade-offs
  • Examine different methods used for planning, scheduling, QA, and more
  • Work effectively with customers and stakeholders from around the globe

As projects increase in scope and complexity, managing scheduling, cost, and specifications across time zones, language barriers, technological differences, and other obstacles requires a systematic approach that accounts for every detail. Project Management is the comprehensive reference to keep within arm's reach throughout all stages of the project.

(PMI and PMBOK are registered mark of the Project Management Institute, Inc.)

  • Sales Rank: #277054 in Books
  • Published on: 2017-04-03
  • Original language: English
  • Dimensions: 9.20" h x 1.40" w x 7.60" l,
  • Binding: Hardcover
  • 848 pages

From the Back Cover

THE #1 GUIDE FOR STUDENTS AND PROFESSIONALS, NOW UPDATED FOR THE LATEST TRENDS AND EMERGING ISSUES

Project Management, or the "Project Management bible" as it's widely known, provides practical guidance on all aspects of project management. It features a streamlined approach to PM functions—in full alignment with the concepts and standards outlined in PMI's latest A Guide to the Project Management Body of Knowledge, (PMBOK® Guide)—without stinting on detailed coverage of the tools and methods used at all stages of a project.

This 12th Edition has been updated to reflect recent changes to the PMBOK® Guide—Sixth Edition, and features in-depth coverage of emerging topics, including global stakeholder management, causes of failure, agile project management, project governance failure, customer approval milestones, classifying project metrics, and more. Also, supplementary materials are available for students, professionals, and instructors.

  • Understand organizational structures and project management functions
  • Learn how to control costs, manage risk, and analyze trade-offs
  • Examine different methods used for planning, scheduling, QA, and more
  • Work effectively with customers and stakeholders from around the globe

As projects increase in scope and complexity, managing them across time zones, language barriers, and technology platforms requires a systematic approach that accounts for every detail. All the more reason to keep Project Management, 12th Edition within arm's reach throughout all stages of the projects you manage.

Includes access to one free online PMP® Mock Exam from Wiley Efficient Learning—see inside for details.

PMI, CAPM, PMBOK, PMP and Project Management Professional are registered marks of the Project Management Institute, Inc.

About the Author

HAROLD KERZNER, PHD, is Senior Executive Director for Project Management at the International Institute for Learning, Inc. (IIL), a global learning solutions company offering professional training and consulting services worldwide. Dr. Kerzner's profound effect on the project management industry inspired IIL to establish, in coordination with the Project Management Institute (PMI), the Kerzner International Project Manager of the Year Award, which is presented to a distinguished PMP® credential holder or global equivalent each year.

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3 of 3 people found the following review helpful.
An Encyclopedia of the Archaeology of Project Management
By NotMarkTwain
Ugh! All the joy and engagement of reading a dictionary to learn how to write poetry. Bought this for a PM elective in an MBA program and I'm now about half way through. I'm an experienced PM in industry and Government. I'm glad I didn't start with a text like this when considering PM duty. Else, I would have surrendered all enthusiasm (or hanged myself) and headed for job in the shipping department . This is an encyclopedic, monotonous, enumerative narrative with no literary cueues on the importance or significance of topics therein. It all just IS (or WAS). Once in a while there is an assertion from the old caste structure of business sounding like 19th century factory lore. Charts and graphics are so subjective and nondescript I can't fathom what they are intended to add - other than to increase page count. Many are very confusing for their minimalist labeling and severe lack of source data. Perhaps Kerzner was the best PM in recent history. No doubt he was the first to stretch the definition across so many pages to garner title of Bible of project management. But I am rather surprised even in the 11th edition it still feels like a 19th century tome, with so many plodding passive assertions leading inductively to every minute definition you'd swear it was written by Hume or Mill or Shopenhauer. I'm just very disappointed that after reading so many insightful and engaging texts on all the aspects of contemporary project management, I now find myself here in a graduate class with a reference text that doesn't really offer any conviction for what is good or bad, right or wrong, optimal or suboptimal for business today and tomorrow. Rather it examines archaeologically the pot shards and bone fragments in the strata below the current enterprise to estimate at how we arrived in present day.

4 of 4 people found the following review helpful.
Uses Wikipedia as a Source
By Joseph J. Lonergan
The author uses Wikipedia as a reference. I thought it was a fluke when he used a definition of a process from Wikipedia, but not one page later an entire three paragraphs was taken directly from Wikipedia according to the author, but without any actual online citation reference (link, date accessed, etc.).

This alone warrants the one star. Wikipedia is not reliable source material.

6 of 6 people found the following review helpful.
Needs better editing
By Jennifer L Dyer
Terrible for use in the classroom. The problems and case studies don't pull from information in the book. The information, especially in chapter 11, isn't laid out well and is confusing. Kerzner often interchanges terms like project and program management that shouldn't be interchanged. I would not recommend this edition for classroom use.

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Thursday, 4 July 2013

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Shang Han Lun: On Cold Damage, Translation & Commentaries, by Craig Mitchell, Chung-Ching Chang, Feng Ye

"The Shang Han Lun" (On Cold Damage), is among the oldest surviving, the most copiously annotated and the most revered of China's traditional medical texts. Of all of China's early medical classics, the "Shang Han Lun" is undoubtedly the one with the greatest relevance to the modern practice of Chinese medicine, and the one most deserving of Western attention. It was the first book to attempt to incorporate medicinal therapy into the medicine of systematic correspondences and channels and network vessels. Far ahead of its time in both theory and practice, it is not surprising that the prescriptions it contains, comprise an important part of today's medicinal formulary.

  • Sales Rank: #537433 in Books
  • Brand: Brand: Paradigm Pubns
  • Published on: 1999-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 1.83" h x 6.80" w x 10.68" l, 4.00 pounds
  • Binding: Hardcover
  • 600 pages
Features
  • Among the oldest surviving, most copiously annotated, and most revered of China's traditional medical texts
  • Seminal work in the development of a holistic understanding of disease conditions that considers not only the offending disease evil but also the patient's resistance to i
  • Undoubtedly the one with the greatest relevance to the modern practice of Chinese medicine, and the one most deserving of Western attention
  • Each line of text presented in Chinese simplified characters, together with its Pinyin transcription and a philologically accurate translation

Language Notes
Text: English (translation)
Original Language: Chinese

Most helpful customer reviews

12 of 12 people found the following review helpful.
Outstanding Translation and a Whole Lot MORE!!
By James R. Pannozzi
As anyone can tell from my previous reviews, I don't pull punches or spare criticism when I encounter a TCM or Classical Chinese medical book that fails to deliver. Well, this delivers bigtime and I'm very pleased with it. The organization is didactic, the translations appear reasonable and, thank goodness, the full Hanzi, fully accented PinYin and the translation are close by and easily accessible.

It is obvious that meticulous scholarship went into the production of this book and it should prove to be the standard book on this topic for some time to come.

As an unexpected bonus, the reader is treated to an absolutely superb chapter towards the end of the book on the topic of a kind of introduction to the nuances of classical Chinese and the typical grammatical constructs and idioms characteristic of medical books of this era. It is one of the finest introductions I've seen on the topic and an unexpected treasure in a book filled with commentary, translations and explanations which make the work of the student a delight instead of an unending search through obscure dictionaries and readers.

As a graduate, not too long ago, of a medical college of Traditional Chinese medicine, I can say that this book will have a central spot on my medical bookshelf for some time to come!

Highly recommended and my profound thanks to the people involved in its production!

0 of 0 people found the following review helpful.
Difficult to sort through
By Amazon Customer
For me, information in this book is organized in a way that makes its very difficult to differentiate the specificities between syndromes within each of the 6 stages. I think it is probably true that this book is an accurate translation of the Shang Han Lun, but what I was looking for was a source that would break down the Shang Han Lun into a simpler terms. Basically found Mitchell's book very difficult to sort through, and not helpful for studying.

72 of 74 people found the following review helpful.
"A Readers" review is factually incorrect and misleading
By Robert L. Felt
As the publisher of this book, there are several factual errors in the anonymous review posted here that I would like to address.

First, the "translation of a translation" comment is misleading. First century texts such as the Shang Han Lun are not books one pulls off a shelf. They were typically prepared on silk or bamboo, and their content is today known via a process called "collation" where archeological artifacts and references in later texts are studied to create a best possible idea of the orginal. The Shang Han Lun Yi Shi, on which this text is based, has been considered the standard by scholars for some time.

Secondly, the "translation of a translation" issue is germane only in texts that do not contain the source Chinese. Not only does this text contain the source Chinese, there are appendicies that contain a ground-breaking study of the Shang Han Lun terminology, and alternate orderings of the Chinese text. Importantly, the translators decisions are openly and transparently justified giving readers the opportunity and tools they need to decide questions for themselves. In the case of this translation, each passage in the text is accompanied, not only by the English translation, but by commentary on the terminology and translational decisions.

As regards the anonymous writer's contention that the commentaries are not by the author. This is simply false. Feng Ye, Md. Phd., is listed as an author; he is a professor at Chang Gung Medical College where he supervises and instructs graduate Chinese medicial doctors in a teaching hospital. Dr. Wiseman, the primary linguist, also teaches at Chang Gung Medical College and has widely published not only the term set but also the research on which this translation is based.

Everyone will make their own decision as to which Shang Han Lun best suits their needs, but that decision should not be informed by "a Reader's" factual errors.

Bob Felt

Publisher

Paradigm Publications

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Tuesday, 2 July 2013

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Pianist's Guide to Standard Teaching and Performance Literature

  • Published on: 1900
  • Binding: Paperback

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Nutrition: An Applied Approach (4th Edition), by Janice J. Thompson, Melinda Manore

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.

 

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Nutrition: An Applied Approach, Fourth Edition introduces you to nutrition with an innovative, applied format that discourages rote memorization and promotes long-term understanding of the material. Building on your natural interest in nutrition, the authors demonstrate in a clear, conversational style how key nutritional information relates to your personal health and nutrition, and show how to debunk commonly held misconceptions.
 
The applied approach is reflected in the functional organization of the micronutrient chapters, focusing on the vitamins and minerals and their primary functions within the body. The applied content is focused on key content areas: fluid and electrolyte balance, antioxidant function, bone health, and energy metabolism and blood health—topics of particular importance to instructors. You can easily grasp this accessible conceptual framework for understanding the role nutrients play in bodies and overall health.

The Fourth Edition features MasteringNutrition™, an online homework, assessment, and tutorial system that allows instructors to personalize the nutrition course like never before with next generation course management tools. Master topics through interactive mini-lessons, quizzing, and immediate wrong-answer feedback.

This program will provide a better teaching and learning experience—for you. Here’s how:
  • Personalize learning with MasteringNutrition : Improve results quickly by mastering concepts from self-paced tutorials that feature immediate wrong-answer feedback and hints that emulate the office-hour experience to keep you on track.
  • Help students visualize and understand tough topics: All-New Focus Figures appear in bold, full-page displays throughout the text to help teach you the toughest topics in nutrition.  
  • Emphasize applications: Practice core nutrition concepts by using MyDietAnalysis, a software system that allows you to complete a diet assignment and then enter the information to create a variety of reports, in addition to other tools.

Note: You are purchasing a standalone product; MasteringNutrition does not come packaged with this content. If you would like to purchase both the physical text and MasteringNutrition  search for ISBN-10: 0321908740/ISBN-13: 9780321908742. That package includes ISBN-10: 0321910397/ISBN-13: 9780321910394 and ISBN-10: 0321956737/ISBN-13: 9780321956736.

MasteringNutrition  is not a self-paced technology and should only be purchased when required by an instructor.


  • Sales Rank: #23035 in Books
  • Brand: Thompson, Janice, Ph.D./ Manore, Melinda, Ph.D.
  • Published on: 2014-01-09
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.70" h x 1.10" w x 8.20" l, .0 pounds
  • Binding: Paperback
  • 744 pages

About the Author
Janice Thompson earned her Ph.D. at Arizona State University in exercise science with an emphasis in exercise physiology and nutrition. She is currently a professor in the School of Sports and Exercise Sciences at The University of Birmingham, U.K. Her work in the United Kingdom focuses on developing nutrition and physical activity interventions to reduce the risk for cardiovascular disease and type 2 diabetes in high-risk populations. Janice has retained her U.S. affiliation as a nutrition and exercise research consultant with the Office of Native American Diabetes Programs at the University of New Mexico Health Sciences Center.

Janice is a fellow of the American College of Sports Medicine (ACSM) and a member of the American Society for Nutrition (ASN), the British Association of Sport and Exercise Science (BASES), and The Nutrition Society. Janice won an undergraduate teaching award while a faculty member at the University of North Carolina, Charlotte.

Janice publishes two other nutrition books with Pearson: the higher-level majors text, The Science of Nutrition (just published in its 3rd edition), and the consumer-level book, Nutrition for Life, Third Edition. In addition, Janice co-authored Sport Nutrition for Health and Performance, with Melinda Manore (published by Human Kinetics).

Melinda Manore earned a doctorate in human nutrition with a minor in exercise physiology at Oregon State University, and a master’s degree in health education from the University of Oregon. She is currently a professor in the Department of Nutrition and Exercise Sciences at Oregon State University, where she teaches and conducts research in the area of nutrition and exercise. Before coming to Oregon State, she taught at Arizona State University for 17 years. Melinda’s areas of specialization include nutritional requirements and issues for active women, nutrition assessment, and the role that nutrition and exercise play in health, energy balance, obesity, and disordered eating.

A registered dietitian, Melinda is an active member of the American Dietetic Association (ADA). She is Past Chair of the ADA Research Committee and the Research DPG (Dietetic Practice Group). Melinda is a member of the American Society of Nutritional Sciences (ASNS), the American Society for Clinical Nutrition (ASCN), the North American Association for the Study of Obesity (NAASO), the National Academy of Sciences Committee on Military Nutrition Research, and a Fellow of the American College of Sports Medicine (ACSM).

Melinda writes a nutrition column for and is an associate editor for ACSM’s Health and Fitness Journal, and she has won numerous awards for excellence in research and teaching. While at Arizona State University, she was nominated for the Distinguished Mentor of Women Award (1996), and the College of Liberal Arts & Sciences Alumni Association Outstanding Teaching Award (1998, 2000). In 2001, she received the SCAN Excellence in Practice Award.

Melinda co-authored The Science of Nutrition, Third Edition with Janice Thompson and Linda Vaughan; Nutrition for Life, Third Edition with Janice Thompson; and co-authored the Human Kinetics title Sport Nutrition for Health and Performance with Janice.

Most helpful customer reviews

1 of 1 people found the following review helpful.
Tons of worth-while information that is worth knowing!
By Erika Langford
It was optional to have this for my online fundamental of human nutrition class this semester, but I'm so glad that I went ahead and got it. There is so much straight-forward information packed into this book and it is very informative. Unlike other boring textbooks, this one is filled with information that is actually relative to everyone's life and it isn't boring to read.

1 of 1 people found the following review helpful.
it came quickly with all the pages, and since ...
By Erika Guzman
it came quickly with all the pages, and since I needed it for my major, i ended up buying it. Some things the class doesn't teach you later on are in here, such as 'diets' and planning to eat for pregnancy.

1 of 1 people found the following review helpful.
Missing 33 pages
By Emily
My book skips from page 370 to 403, without any tears in the book, the pages are just nonexistent. So when assigned to read chapter ten, I am going to fail.

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Monday, 1 July 2013

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Nursing theories: The base for professional nursing practice, by Julia B. (chairperson) George

  • Sales Rank: #10912032 in Books
  • Published on: 1985
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 354 pages

Most helpful customer reviews

0 of 0 people found the following review helpful.
Not bad at all
By Ohans lovely
I like it even though it is not the edition we are using but I am trying to use it as much as I can

1 of 1 people found the following review helpful.
Great book about Nursing Theorists
By Onc RN 2001
This is a great book for those in and out out of nursing school. The reader will get great information about all the nursing theorists out there and how it affects our profession. Anyone who is a nurse should read this book.

0 of 0 people found the following review helpful.
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